sexism is alive and well in deepest Surrey

[baratron]

Seen on a van today:

Handyman Home Services
Why get a husband when you can just hire one?

Um... even bearing in mind that I've been bitching lately about Richard not getting round to doing DIY, I'm not even going to start on what's wrong with that advertising slogan.

Comments

[ailbhe]

You're just bitchy? I didn't even see it first-hand, and I feel violent.

[baratron.livejournal.com]

My initial reaction was kinda mitigated by the fact I thought it would be quite a good slogan in another context... but then I was thinking about it further in the shower today (as you do), and I realised that not only is it demeaning towards women (as in, women need a husband or a handyman to get certain jobs done), it's also offensive towards men (implying the only reason a woman might want to be partners with one is because of the manual labour he could do). So now I feel fairly violent as well. Fortunately, I have a long crowbar here, so despite my lack of physical strength, the lever principle means that if you have any nails that need taking out of walls, I'm your girl. It also doubles as an assault weapon when people insult my intelligence.